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Elizabeth Arden Signs Fragrance Deal With Liz Claiborne

Are two Elizabeths better than one?

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By: TOM BRANNA

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Elizabeth Arden now has the exclusive rights to manufacture, distribute and market the Liz Claiborne fragrance brands, as per an exclusive long-term global licensing agreement between the companies. Terms of the agreement were not disclosed at press time. Liz Claiborne designs and markets a global portfolio of retail-based premium brands including Juicy Couture and Lucky Brand....

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